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ADVERTISING INSERTS

Specifications for Machine Inserting
$60 per thousand, minimum 10,000. Neighborhood targeting by zip code is available, but not perfect.

Inserter Specifications:
Host piece, Maximum 12” x 18”, Minimum 6-1/2” x 8”
Inserts, Maximum 12” x 18”, Minimum 4” x 6”
Minimum 3/8” lap, unless it is a 4 page or Quarter folded piece.
Pocket thickness maximum 3/8” (for host piece or insert).
Total package thickness maximum 2” (all pieces.)
Maximum number of pieces, 7 inserted into 1 piece per pass. (Pre-Inserting available).
Minimum thickness of 70 lb. text for a single piece.

Placement of inserts:
Random placement of insert into each product without a lap will occur.
Options for Placement:

• Page Specific = Hand Insertion at additional cost and will incur additional time
• Center Placement = 90% effective must have 3/8” lap

Receiving Information: Please refer to Packing, Shipping & Receiving Instructions for Furnished Materials
A sample of the insert needs to be sent to the Printer’s Customer Service for prior approval. (2 weeks prior to actual insertion). All inserts are scheduled through Marketing Manager.

NOTE: In order to properly handle your insert order, inserts must be delivered seven to ten working days prior to the insert date! Ship to:

AFL Web Printing
2 Executive Drive
Voorhees, NJ 08043
Phone 856.566.1270
FAX 856.566.0110